Are we really looking into the layers of complexity about the housing market as we make our business plans for the rest of this year into next? For Colorado Springs Realtors and others around the country, here’s some information, both pros and cons, to consider. Pros… Regarding home prices, well… the cat is out of [...]
Colorado Springs Realtors - May, 2010
Making Business Plans despite the Complexities of the Housing Market
The Online 3/3 Approach
For those who insist on driving “old-school” marketing tactics on our consumer-driven internet, I encourage you to rethink your approach. Some of the past tenants of guerilla marketing have included statistical sales strategies to capture various target audiences. But these times are much different. And when you try to self-promote as being the best, or [...]
The Language of Real Estate Sales
As a Colorado Springs Realtor, if I’ve learned anything since the advent of social media, it is that the language of real estate sales is not supposed to reinforce an emotional fist-fight, heavy-handedness or unfair lopsidedness to provide corporate profit over consumer benefit. The goal of sales is not to rob the consumer of his [...]
Smooth Closings Are Few and Far Between
Again…another one…I wonder if the days of having smooth closings are coming to an end. Smooth closings seem to be few and far betweenL. Regarding our group of Colorado Springs Realtors, we already have thorough check points set up to monitor both sides for each transaction. For years, this administrative method proved very effective for [...]
Housing Market News
The scuttlebutt around the blogosphere about the housing industry is somewhat varied, but many Realtors throughout the nation are reporting some slowdown in business. Needless to say, one of the larger brand Colorado Springs Real Estate companies is experiencing around 45% less showing activity since the April Tax Credit deadline. On May 14th, some factual [...]
